5 Moves Ahead

5 Small Business Marketing Tips (from the Experts)

5 Moves Ahead
September 30, 2025•0 min read
5 Small Business Marketing Tips (from the Experts) Move 2: Content is Your Currency "Content is fire. Social media is gasoline." – Jay Baer, marketing strategist and bestselling author of Youtility. Consistently create blogs, videos, or guides that solve real problems. Repurpose them across channelstomaximize reach and authority. Move 1: Know Your Customer Inside Out "Stop selling. Start helping." – Zig Ziglar, renowned sales trainer. Take time to understand your audience’s problems, then position your solution as the answer. Research, surveys, and conversations mattermore than assumptions. Move 3: Build Your Email List Early According to HubSpot, leading inbound marketing software company, email generates $36 for every $1 spent, which is one of the highest ROI channels available. Start small, but grow a list you own instead of relying solely on rented socialmedia attention. Move 4: Go Local, Go Google Neil Patel, co-founder of NP Digital and New York Times bestselling author, stresses the power of local SEO:“46% of all Google searches are local.” Claim your Google Business Profile, encourage reviews, and make sure your NAP (name, address, phone)is consistent everywhere. Move 5: Test, Measure, Adjust "In God we trust, all others must bring data." – W. Edwards Deming, statistician and quality management pioneer. Small businesses win by being nimble. Track results on every campaign and double down onwhatworksinstead of guessing. Closing Move: Marketing is not a one-time move or magic bullet; it’s a game of strategy, testing, and learning. Keep refining your position, and your business will always stay five moves ahead.

small business marketing tipshow to market a small businessbest marketing strategies for small businesscontent marketing for small businesshow to create engaging contentsocial media marketing for small businessblogging for small business growthvideo marketing tips for small businessemail marketing for beginnershow to build an email list fastemail marketing ROI small businessinbound marketing strategieslocal marketing ideas for small businesslocal SEO tips for small businessgoogle business profile optimizationhow to get more google reviewsimprove online reputation small businessSEO strategies for local businessesmarketing analytics for small businesshow to measure marketing resultsdata-driven marketing strategiesmarketing strategy for business growthaffordable marketing ideas for small businessexpert marketing advice for entrepreneurshow to grow a small business with marketing
Brenden Moran is a seasoned business coach with over a decade of experience guiding organizations to scale with clarity and confidence. He holds a degree in Organizational Communication, a Master’s in Management and Leadership, a Certificate in Organizational Development, and is an Associate Certified Coach with the International Coaching Federation. His approach blends research-driven insights with practical strategies that deliver real results.

Brenden Moran

Brenden Moran is a seasoned business coach with over a decade of experience guiding organizations to scale with clarity and confidence. He holds a degree in Organizational Communication, a Master’s in Management and Leadership, a Certificate in Organizational Development, and is an Associate Certified Coach with the International Coaching Federation. His approach blends research-driven insights with practical strategies that deliver real results.

Facebook logo icon
LinkedIn logo icon
Instagram logo icon
Youtube logo icon
Back to Blog