The Only Consultant Dedicated to Helping Equipment & Event Rental Companies Grow Profitability

Featured Case Studies

Turning Around a Struggling Equipment Rental Business

  • Operating profit improved from 8% to 45%

  • Preventive maintenance increased to 100%

  • Damage billing system reduced losses 70%

  • Sales team trained to improve utilization

Improving Profitability in an Event Rental Business

  • Finding 240k per year in renegotiated contracts and operational improvements

  • Lowered outside labor spend by 85%

  • 4.8% of revenue turned from cost to profit

  • 45% reduction in fleet spend per unit

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Business tips for rental pros every week.

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Book It! The Newsletter - business tips for equipment and event rental pros

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The Newsletter

Business tips for rental pros every week.

Book It! The Podcast - rental business tips and expert interviews with Brenden Moran

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The Podacast